Lucent

Privacy Policy

Last updated 24 June 2026

This policy explains how Bitewing Ltd ("Bitewing", "we") handles personal data collected through this marketing website, usebitewing.com. Bitewing is a company registered in England and Wales and is the data controller for the information described here.

What we collect

• Enquiries. If you submit the contact form, we collect your name and email address so we can respond.
• Bookings. If you book a call, scheduling is handled by Calendly, which processes the details you provide under its own privacy policy.
• Usage analytics. We use PostHog to understand how the site is used (for example pages viewed and approximate location derived from IP address). This helps us improve the site.

Why we use it

We process this data to respond to your enquiry, arrange a conversation, and improve our website — on the basis of our legitimate interest in operating and improving the business, and on your consent where you have provided it.

What we don't do

• We do not sell or rent your personal data.
• We do not use information submitted through this website to train machine-learning models.

Retention

We keep enquiry details only as long as needed to respond and to follow up about Lucent, and remove them on request.

Your rights

You can ask us to access, correct, or delete your personal data, or object to its processing. To do so, or if you have any question about this policy, email hello@usebitewing.com. You also have the right to complain to the UK Information Commissioner's Office (ICO).

Cookies

We use a small number of cookies for analytics (PostHog). You can block cookies in your browser without losing access to the site.